Pro Tip YouTube

Youtube logo72 hours of video are being being uploaded on YouTube every minute. Much more than anyone can ever watch.

This is why, if you decide to upload a video, people will tell you that you need to have a great content, something truly unique, to follow trends and so on. It is a hard things to do, isn’t it?

Another tip you will hear all the time (for any social media actually) is optimization. “Look for perfect keywords” they say. Concentrate on these words, emphasis them in titles, etc, etc. Not so easy either, but more reasonable, in my opinion.

So what is my pro tip for you today? VERY EASY: in description of the video, write down everything that was said during the video, word by word. This is specially a good tip for music videos, as more often than not, when people don’t know the name of the song or the artist, they search for lyrics. If there is a lot of content, maybe it is a good idea to provide main topics of conversation. Also put all the links discussed in the video in comments and even the names of speakers, if that makes sense.

Really reconsider using much more the “description” of the video and not only the title and tags. After all, this is the only things that Google and Youtube can pickup when someone searches for the video.